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Jobs Similar to Marketing Managers

The careers below use the most similar skills, knowledge and work activities to marketing managers, according to O*NET 31.0. The closest are Sales Managers, Advertising and Promotions Managers and Public Relations Managers.

Marketing Managers: $166,790 median pay · usual preparation: Bachelor's degree.

Updated October 2026 · Data: O*NET 31.0 and BLS OEWS May 2025 · How we match careers

The 20 most similar careers

  1. 1Sales Managers

    84% similar · $148,270 (−11%) · Bachelor's degree · Same group

  2. 2Advertising and Promotions Managers

    84% similar · $133,660 (−20%) · Bachelor's degree · Same group

  3. 3Public Relations Managers

    83% similar · $146,910 (−12%) · Bachelor's degree · Same group

  4. 4Fundraising Managers

    82% similar · $125,470 (−25%) · Bachelor's degree · Same group

  5. 5Fundraisers

    82% similar · $72,550 (−57%) · Bachelor's degree

  6. 6Chief Executives

    82% similar · $213,990 (+28%) · Graduate degree

  7. 7Advertising Sales Agents

    81% similar · $64,820 (−61%) · Training or associate

  8. 8Public Relations Specialists

    81% similar · $74,750 (−55%) · Bachelor's degree

  9. 9Securities, Commodities, and Financial Services Sales Agents

    81% similar · $78,660 (−53%) · Bachelor's degree

  10. 10Project Management Specialists

    80% similar · $102,320 (−39%) · Bachelor's degree

  11. 11First-Line Supervisors of Non-Retail Sales Workers

    80% similar · $87,520 (−48%) · Bachelor's degree

  12. 12Market Research Analysts and Marketing Specialists

    80% similar · $78,760 (−53%) · Bachelor's degree

  13. 13Information Technology Project Managers

    80% similar · $116,580 (broader group) · Bachelor's degree

  14. 14Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel

    80% similar · $69,990 (−58%) · High school

  15. 15Financial Managers

    80% similar · $166,570 (0%) · Bachelor's degree

  16. 16Compensation and Benefits Managers

    80% similar · $149,230 (−11%) · Bachelor's degree

  17. 17Media Programming Directors

    80% similar · $90,360 (broader group) · Bachelor's degree

  18. 18Search Marketing Strategists

    80% similar · $78,760 (broader group) · Bachelor's degree

  19. 19Management Analysts

    79% similar · $101,860 (−39%) · Bachelor's degree

  20. 20General and Operations Managers

    79% similar · $105,770 (−37%) · Bachelor's degree

Similarity: weighted correlation of O*NET 31.0 transferable skills (35%), knowledge (25%), work activities (15%) and interests (15%). Pay and schooling do not change it. Pay change compares BLS May 2025 national medians; careers with only a broader BLS group wage are not compared. “Same group”: the same BLS occupation group (SOC minor group). Methodology

Similar jobs that need less preparation

Thinking of a career change?

Similar is not the same as a good next step. Our career-change list for marketing managers also weighs pay drops and extra schooling, and puts jobs outside the field first.

Jobs for former marketing managers →

Jobs that can lead here

Careers where marketing managers is one of the best career-change matches (match score in brackets).

Questions about jobs like marketing managers

What jobs are most similar to marketing managers?

By O*NET 31.0 data, the closest are Sales Managers (84% similar), Advertising and Promotions Managers (84% similar), Public Relations Managers (83% similar), Fundraising Managers (82% similar) and Fundraisers (82% similar).

Which jobs like marketing managers pay more?

Among the 20 most similar careers, Chief Executives ($213,990, +28%; usually a graduate degree) have the highest BLS median pay compared with marketing managers ($166,790).

How is the similarity percentage worked out?

We compare how important each transferable skill, knowledge area, work activity and interest area is in both jobs (O*NET 31.0 ratings) with a weighted correlation. 100% would mean the same profile. Unlike our career-change matches, pay and extra schooling do not lower the similarity on this page.

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Sources. Skills, tasks and education: O*NET 31.0 Database, U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), used under CC BY 4.0. Pay: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025. Data Sources & Licenses