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Sales · Usually needs vocational training or an associate degree

Advertising Sales Agents

Sell or solicit advertising space, time, or media in publications, signage, TV, radio, or Internet establishments or public spaces.

Also called: Advertising Account Executive, Advertising Account Representative, Advertising Agent, Advertising Consultant, Advertising Representative, Advertising Sales Assistant

Is this career right for me?

Median pay

$64,820

per year, U.S.

Pay range (10th–90th)

$35,240 – $146,010

People employed

91,700

Holland code

ECA

Enterprising · Conventional · Artistic

Updated October 2026 · Data: O*NET 31.0 and BLS OEWS May 2025 · How we match careers

Is this career right for you?

These are the things that stand out in this job compared with other U.S. jobs (O*NET 31.0 work context). Answer honestly.

  1. 1.Do you want the same hours every week?
  2. 2.Do you work well under tight deadlines?
  3. 3.Do you enjoy serving customers or the public?
  4. 4.Do you want a job with little physical risk?
  5. 5.Are you happy talking and working with people most of the day?

The hard parts

  • Tight deadlines are common

Advertising Sales Agents pay by state

Highest-paying states

Washington$101,320
New York$98,360
California$80,360

Lowest-paying states

Tennessee$40,910
Alaska$43,840

Annual median pay by state (47 states and DC with published data). Source: BLS OEWS May 2025.

Advertising Sales Agents salary in every state →

What advertising sales agents do

  1. 01Explain to customers how specific types of advertising will help promote their products or services in the most effective way possible.
  2. 02Prepare and deliver sales presentations to new and existing customers to sell new advertising programs and to protect and increase existing advertising.
  3. 03Obtain and study information about clients' products, needs, problems, advertising history, and business practices to offer effective sales presentations and appropriate product assistance.
  4. 04Provide clients with estimates of the costs of advertising products or services.
  5. 05Maintain assigned account bases while developing new accounts.
  6. 06Recommend appropriate sizes and formats for advertising, depending on medium used.

Skills that matter most

  • Speaking
  • Active Listening
  • Reading Comprehension
  • Writing
  • Critical Thinking
  • Monitoring

Knowledge

  • Sales and Marketing
  • English Language
  • Customer and Personal Service
  • Communications and Media
  • Computers and Electronics

Work styles that stand out

  • Dependability
  • Achievement Orientation
  • Social Orientation
  • Perseverance
  • Optimism

Education and first steps

O*NET has no education survey data for this job.

How people get started

  • Usually needs vocational training or an associate degree (O*NET Job Zone 3).
  • Related work experience: over 1 year, up to and including 2 years.
  • On-the-job training: over 1 month, up to and including 3 months.

Most common answers from O*NET 31.0 Education, Training and Experience.

Interest fit (Holland code)

O*NET occupational interest scores, scale 1–7. Take the Free Career Test to compare with your own.

Career changes

Change into advertising sales agents

Jobs whose skills carry over best (skill match, their median pay).

Jobs similar to advertising sales agents →

Majors that lead here

  • Selling Skills and Sales Operations

From the NCES CIP 2020 to SOC 2018 crosswalk.

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Sources. O*NET 31.0 Database (USDOL/ETA, CC BY 4.0): description, tasks, skills, knowledge, work styles, education, interests and work context. Pay and employment: BLS OEWS May 2025 (national and state). Majors: NCES CIP 2020 to SOC 2018 crosswalk. Data Sources & Licenses