Market Research Analysts and Marketing Specialists Salary in Wisconsin
Also called: Market Research Analysts
Market Research Analysts and Marketing Specialists in Wisconsin earn a median of $64,800 a year, −18% compared with the U.S. median.
Updated October 2026 · Data: BLS OEWS May 2025 · How we match careers
- Median pay
- $64,800
- vs. U.S. median
- −18% ($78,760)
- Rank among states
- 35 of 51
- Jobs in the state
- 15,600
Pay range in Wisconsin
The lowest-paid 10% earn under $42,640; the top 10% earn over $117,910. Nationally the range is $43,390 to $155,480.
States ranked near Wisconsin
Similar jobs in Wisconsin
- Search Marketing Strategists$64,800 median in Wisconsin (broader BLS group)
- Management Analysts$98,780 median in Wisconsin
- Business Intelligence Analysts$106,680 median in Wisconsin (broader BLS group)
- Investment Fund Managers$139,720 median in Wisconsin (broader BLS group)
- Survey Researchers$92,660 median in Wisconsin
- Securities, Commodities, and Financial Services Sales Agents$74,010 median in Wisconsin
Market Research Analysts and Marketing Specialists pay in Wisconsin
How much do market research analysts and marketing specialists make in Wisconsin?
The median is $64,800 a year. The lowest-paid 10% earn under $42,640 and the top 10% earn over $117,910. BLS OEWS May 2025.
Is Wisconsin a good state for market research analysts and marketing specialists?
On pay alone it ranks 35 of 51 (−18% vs. the national median of $78,760). Living costs are not included.