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Market Research Analysts and Marketing Specialists Salary in Utah

Also called: Market Research Analysts

Market Research Analysts and Marketing Specialists in Utah earn a median of $62,630 a year, −20% compared with the U.S. median.

Updated October 2026 · Data: BLS OEWS May 2025 · How we match careers

Median pay
$62,630
vs. U.S. median
−20% ($78,760)
Rank among states
39 of 51
Jobs in the state
14,510

Pay range in Utah

The lowest-paid 10% earn under $38,380; the top 10% earn over $120,410. Nationally the range is $43,390 to $155,480.

States ranked near Utah

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Similar jobs in Utah

Market Research Analysts and Marketing Specialists pay in Utah

How much do market research analysts and marketing specialists make in Utah?

The median is $62,630 a year. The lowest-paid 10% earn under $38,380 and the top 10% earn over $120,410. BLS OEWS May 2025.

Is Utah a good state for market research analysts and marketing specialists?

On pay alone it ranks 39 of 51 (−20% vs. the national median of $78,760). Living costs are not included.

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Sources. Pay and employment: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 (national and state files). Pay is not adjusted for living costs. Data Sources & Licenses